Sex in Advertisement

We have all herd and for the mist art accepted the idea that "Sex" an outstanding marketing and selling tool in advertisement.  The idea that if you put hot half naked models, customers will get the "idea" and buy their product. I feel that it's a cheap and non creative marketing scheme. Although cheap and lame, is it really effective? DO people really buy things that are advertised in such manor?

 

As an activist for smarter media and I deiced to go out and find out what people really think about sex in advertisement. I interviewed students at Rutgers University in Newark New Jersey. This is what they had to say. 

The Goal of my project was to illustrate that there are multiple people that disagree with the kind of advertisements given to us by media. By showing people that tother feel the same way about sex in advertisement, they would feel inclined to take the next step and become active. Active in the sense of making their opinions herd, similar in the way I did. I would like my audience to go out and shoot the kind of advertisement they would like to see, to go out and interview people and to read. Unless we do something and push for change, we will forever be spoon feed that sex sells.