Post 1: Connections Between Articles & Terms
When reading the five articles of Lucy Lippard's Doubletake, The Era of Crowds by Gustave Lebron, The View of Seeing by John Berger, Barbra Kruger_Remote Control,and The Society of The Spectacle by Guy Debord, there is a strong connection between them and the selection of words given. Such as the effects of racism, crowds, cultural history, hegemony, to name a few. I will attempt to show the connects of the articles and given word selection.
Beginning with Lucy Lippard's Doubletake the article describes the photograph of a
Native American Family's Portrait taken by a European photographer. When the authors takes a closer look she points differences. The author realizes that the photographer orchestrates their cultural dominance over the Native family. Lucy Lippard explains how "This can easily be over looked events in time brought over from another culture and used in the present become transformed and implanted into the future" (pg. ).
This is the bringing of racism as one culture ignores the cultural differences
because images and ways of a single culture are repeatedly practiced while other cultures are ignored and are forced into roles that are less then the one tough when one is from a different culture. Europeans have always view Natives as savages. Therefore, could not be seen as a family unit. Thus husband and wife are equally separated rather than together as a unit. All are seated an equal level as the child. This is devaluing the parents position. To be place at a child level also speaks of intelligence. The author realizes that the photographer orchestrates their cultural dominance over the Native family. Which is called hegemony.
The Era of Crowds by Gustave LeBon is an eye opener of knowledge and gives a
strong insight to the history of how the human nature works. The passage of "the
memorable events of history are the visible effects of the invisible changes of human
thought. the reason these great events are so rare is that there is nothing, so stable in a
race as the inherited groundwork of its thoughts. " (pg. ix) is extremely powerful. As a
culture can be controlled, used, manipulated, by the very foundation of thought which
civilizations base thier value in.
Although not related directly related the republican phenomenon of being stuck in its
thought and values has and will continue to hinder there chances for political offices, as
the views are not the of the mass population a.k.a. crowd. Yet the fundamental base
factors of religion, political and social beliefs are what roots civilizations. With this insight of the psychology of crowds and its actions, give those seeking controlan enormous amount of power. As it much easier to control, manipulate, and seduce them. Unknowingly to the Native family being photographed in Lucy Lippard's Doubletake. This is also the kind of power the photographer had over the Natives in the photograph.
This in evident in John Berger's Way of Seeing as marketing techniques that focus on
creating false representation in wealth status and glamor all are found in material
items. "The power of the glamorous resides in the supposed happiness.. " (pg. 13). How
does one create a false representation? Easy by offering it in the familiar fashion of beliefs, education act. Advertisers must
have read the article The Era of Crowds or something similar as they have taken the impossible and presented it in the familiar. History of the European past and presented to the present so that it is accepted by the culture without disrupting it. The problem it creates is a superior complex amongst Anglo Saxons. As history of the past European history has no to limited cultural diversity. Sexism also becomes an issue as women of color were see as objects of pleasure as well as in a capacity of servitude while Anglo Saxon women where valued by the sexual presence, pure ect. However Anglo Saxon women are also devalued as weak and helpless and in dire need of an Anglo Saxon mans wealth, status, and strength to make her valuable.
Now from John Berger's The View of Seeing has explained how to take the impossible and place with the familiar how do you see the crowd to watch or take in what they have
already seen. This is explained in Babara Kruager's Remote Control article which is the
essential key to keep the old new. This article is the article of design as she explains the
importance of taking history and blending it with modern cultural music, movies and it
creates the gaze which hooked the viewer by subduction while reaffirming history,
without interrupting the social construct. This creates a whole new way of looking at the old. Thus the negative of the culture is that it "strengthens stereotypes and murmurs the false humiliates of common sense" (pg. 1990)
The Society of The Spectacle Chapter 1 The Culmination of Separation quoted " The
spectacle is not a collection of images; it is a social relation between people that is mediated by images" # (4). However as the article see issue that are relevant for discussion. There overall needs to be a society that is aware, of our conscience, customs, beliefs, and views and become more responsible for economic growth of a culture can thrive successfully without repeating the mistakes of the past.
Links to used images found on google image; some may have been alterer from the original photo.
Currency
Brain Person
The Key
Shopping Is Fun
Elderly Watching Television
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